Laptop screen with a Google Business Listing on screen
Technology

How Do I Optimize My Google Business Profile? Is It One and Done?

Congratulations! You’ve just gained ownership of your Google Business Profile. That’s all that needs to be done, right? Unfortunately, it’s not quite that simple. In order to maximize your visibility across Google products, it is crucial that your Google Business Profile is optimized properly. To start, add your business service and be as detailed as...
How Do I Optimize My Google Business Profile? Is It One and Done? Read More
iPhone screen displaying different social media apps
Legal Marketing

I Don’t Have Time For Social Media. Should I Still Set Up Profiles For My Firm?

Setting up profiles on popular social media platforms is something we recommend to virtually all firms. Law firms often ask us how they can best leverage the audience and reach of social media, or put more bluntly, if social media is “worth it”. While the answer varies greatly depending on firm goals, advertising budgets, and...
I Don’t Have Time For Social Media. Should I Still Set Up Profiles For My Firm? Read More
Legal Marketing

Where Is The Best Place On My Website For Reviews?

Most of us know that reviews are a key ingredient in business success. Reviews can increase the perceived trustworthiness of a company, shorten the time to make a purchase decision, and help convert website traffic into clients. Reviews are a form of “social proof,” a term coined by Robert Cialdini, author of Influence: The Psychology...
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Woman using smart phone on a couch with Twitter app open
Legal Marketing

Should My Law Firm Use Hashtags in Our Social Media Posts?

Hashtags are a universal tool across many networks that can help to increase your viewership and engagement. With the explosive growth of social media over the past decade, it’s no surprise that law firms are now leveraging these platforms to reach potential clients. With the average American spending 2 hours and 3 minutes each day...
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Omnizant WebAward website winners
Announcements

Omnizant Wins Three Awards for Legal Website Design

We are very excited to announce that three law firm websites developed by Omnizant have won 2020 WebAwards awarded by the Web Marketing Association. Surprenant & Beneski, PC, a MA estate planning and elder law firm, received the 2020 Best Legal Website Award. The 2020 Outstanding Website Award was awarded to Disability Advocates Group, a...
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