Online Marketing

Tuesday, January 26, 2010

Creating a Corporate Identity

When people see the five interlocking rings of the Olympic Games, the international sporting event instantly comes to mind.The symbol has deep meaning for the athletes who adorn it and is recognizable to those who see it–these rings exemplify a powerful logo. All law firms, large and small, should have a logo which is easily […]


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Tuesday, January 12, 2010

Search Engine Optimization Tip: Gaining recognition on other websites and with search engines

When researching the many strategies used in search engine optimization, the term “PageRank” is sure to come up. Quite simply explained, “PageRank” generally measures how many, if any, websites provide a hyperlink back to your website. In essence, search engines interpret these link-backs to your website as an endorsement of your website’s credibility and relevancy. […]


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Monday, August 10, 2009

The Ins and Outs of Blogging

Over the past few years, legal weblogs, also referred to as blogs, have become increasingly popular as a medium through which individuals can communicate their thoughts on a wide array of issues. When utilized correctly, your law blog can help you attract new clients, keep you connected to current clients, establish you as an authority […]


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Monday, July 27, 2009

Search Engine Optimization: Content Is King!

If you have a site on the web, you have probably been contacted by a Search Engine Optimization “Expert” who promises to get your site on the first Google search engine result page (SERP) in record time. They often claim that they can elevate your website’s rank within days and promise that your site will […]


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