Legal Marketing & Web Design Blog

There are approximately 3.5 billion daily searches on Google which means there’s a pretty good chance that you have used the search engine at some point during the day. People use Google for many different things -- looking up statistics, figuring out where to go for dinner, searching for an attorney, booking flights, or trying to remember that actor’s name from that movie.

Perhaps you are doing a branded search on Google and come across something that doesn’t seem quite right. You notice that your company name is misspelled. You begin to panic, you don’t want people to see an error for your own name! You wonder if this is something that can be fixed or if you have to endure the embarrassment. I am here to tell you that it can be repaired.

As technologies and techniques evolve over time, so do popular trends in website design. Most importantly, as the understanding of how people view and use websites grows, these trends take shape around not just what looks better, but also what works better. Here are some of the top trends in web design in 2020, and some of the top web design faux pas that we see.

As the COVID-19 crisis sweeps the nation and the rest of the world, attorneys will be a valuable resource in the weeks ahead. The coronavirus pandemic will have a dramatic impact on individuals, families and businesses. The potential for bankruptcies, family conflict, personal injuries, employment-related disputes, and other controversies means that lawyers must stand ready to serve their clients and the community at large.

We often hear from legal professionals who are “too busy chopping wood to sharpen the axe.” That is they spend so much time working in their practices (juggling demanding client matters) that they don’t work on their practices. Marketing professionals can also fall victim to this pattern if they’re not careful. At Zola Creative, our team is dedicated to continually strengthening their knowledge of digital marketing best practices and leveraging industry-leading tools that will help increase our clients' visibility and generate more business.

Several weeks ago, in our continued exploration of web accessibility best practices, we shared an overview of the understandable principle. Today, in part four of our series, we’re exploring the final principle of the WCAG 2.0: robust.

According to Seyfarth Shaw, a Chicago-based law firm, the first half of 2019 saw a 12% increase in ADA Title III lawsuits filed in federal court. Many experts have warned that this number will continue to rise in the coming months.

With over 660 million users in more than 200 countries, LinkedIn is undoubtedly the leading social networking site for professionals. Despite its popularity, we regularly hear from attorneys who aren’t quite sure how to foster engagement on the platform and leverage it for referrals.

Web accessibility has made headlines in recent months with a number of senators calling for additional clarification of website accessibility requirements from the DOJ. While the future around web accessibility regulation remains uncertain, it's important that business owners understand prevailing standards. We're exploring these considerations in a series of blog posts where we tackle the four key principles of the WCAG 2.0.