Month: July 2015

Thursday, July 23, 2015

“Coming Soon” Isn’t a Content Strategy

We often hear from attorneys who just want to “get something up” and rush to complete their, often overdue, website projects. In most of these cases, the firms in question don’t have much time to devote to the project and the end result is a website with a slew of pages with no content and […]

Read more . . .

Tuesday, July 14, 2015

Do you know the answers to these important marketing questions?

Larger law firms usually have CMOs, business analysts and a team of accountants who are the numbers people. Unfortunately, solo practitioners and small firms usually don’t have this luxury, and in addition to practicing law, attorneys in these boutique practices must also double as business development experts. Every day, we meet attorneys who are just […]

Read more . . .

Thursday, July 9, 2015

Pro-tip: Formatting Content on Your Firm’s Website

Over the past few years, as a number of open-source platforms like WordPress have become more popular, the use of content management systems (CMS) has become more prevalent in the legal industry. This software varies greatly in terms of capability; some are very basic allowing website owners to simply edit a few core pages while […]

Read more . . .