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Analytics

Understanding Google Analytics Part IV – Content Statistics

A visually stunning website, although eye-catching, will not necessarily get your firm new business. Content is single-handedly the most important component of website success but, unlike an attractive design, it can be difficult to evaluate. How do site visitors perceive the information on your site and how is that perception affecting their decision to contact (and retain) you? Google Analytics can help you answer these questions with its statistics on website content.
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