Month: January 2010

Tuesday, January 26, 2010

Creating a Corporate Identity

When people see the five interlocking rings of the Olympic Games, the international sporting event instantly comes to mind.The symbol has deep meaning for the athletes who adorn it and is recognizable to those who see it–these rings exemplify a powerful logo. All law firms, large and small, should have a logo which is easily […]

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Monday, January 18, 2010

A New Way to Highlight Your Blog Entries Throughout Your Site

Blogging can be a great way to deliver information to your firm’s website visitors and keep an ongoing relationship with your current clients even when you are not actively handling their legal matters. Zola Creative’s Blog Management system makes blogging easy, allowing you to add a new blog post in just a couple of minutes. […]

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Tuesday, January 12, 2010

Search Engine Optimization Tip: Gaining recognition on other websites and with search engines

When researching the many strategies used in search engine optimization, the term “PageRank” is sure to come up. Quite simply explained, “PageRank” generally measures how many, if any, websites provide a hyperlink back to your website. In essence, search engines interpret these link-backs to your website as an endorsement of your website’s credibility and relevancy. […]

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