Marketing an immigration practice is no easy feat. You must appeal to a wide range of prospective clients from all over the world. Your clients may range from a college student to an executive at a Fortune 500 company. With such a diverse audience and a wide array of legal matters to explore, it’s no wonder that immigration attorneys often struggle to build an effective website. Working exclusively with attorneys, we have unparallel insight into building a powerful online presence which gets your firm on the map, and equally important, gets your firm more business. Using cutting edge technology, stunning designs, compelling content and interactive tools, we can take your firm’s marketing to new heights.
Immigration law is complex, and most of your site visitors have a lot of questions and concerns about the “next steps.” High-quality copy can help to showcase your expertise while providing your visitors with answers to their most pressing questions. At Zola Creative, we know that most firms just don’t have the time or money to draft dozens of pages of content. And because, we understand that this is a pivotal part of your success, we’ve done the hard work for you. All of our clients have access to our industry-leading practice area library which includes a great deal of information on immigration law, including:
- Business Immigration
- Deportation Defense
- E1 and E2 Visas
- Permanent Residency
- I-9 Compliance Assistance
- U.S. Citizenship
- Consular Processing
- Violence Against Women Act
- Temporary Protected Status
- Waivers of Inadmissibility
- Religious Worker Visa
- Multinational Executives
- Aliens with Extraordinary Ability Visa
- National Interest Waiver Visa
This information is also available in both Spanish and Russian, allowing your firm to reach a much larger group of prospective clients in your community. For attorneys who prefer custom content, we offer custom authoring solutions where our team of copywriters will draft compelling copy to meet the specific needs of your firm.
Effortlessly Drive Referrals with Compelling Legal Newsletters & Blogs
For attorneys looking to develop a dynamic content strategy to strengthen their web presence and increase visibility, we're pleased to offer Insight in Motion. This comprehensive library features hundreds of articles on a diverse group of legal topics. This content can be easily posted to your firm's blog or sent out in a monthly e-newsletter, helping you supercharge referrals among clients and colleagues.
Interactive Tools to Increase Engagement & Conversion
At Zola Creative, we don’t just focus on getting people to your site; we are masters at engaging them. Our comprehensive attorney website system boasts a number of great tools which help you connect and gather visitor information. These include:
Click to Call Technology
The less work site visitors have to do to contact your firm, the better. Our advanced Click-to-Call technology makes that first call even easier. A visitor simply enters their phone number on the site and a call is automatically configured between your office and the interested party. Law firms that utilize this feature report a noticeable increase in the volume of calls received from their websites.
Online Consultation Request
Many visitors come to your website on weekends or during the evening hours when your office is closed. Do you have a way for them to schedule an initial consultation with your firm and ensure that you don’t miss out on any new business opportunities? Our online consultation request allows your firm to collect these leads around the clock. All submissions are emailed to the firm, and also stored in the Site Manager with advanced visitor tracking information, allowing you to follow-up with the visitor right away.
This Zola Creative feature allows firms to post white papers or informational articles for site visitors. Prior to viewing the entire report, prospects and clients must first enter in some basic contact details at which point the report becomes immediately accessible. This allows you to follow up with all interested parties.
Event Management System
Do you hold seminars for foreign students looking to extend their stay after graduation or for local business owners on I-9 compliance? Zola Creative’s valuable event management system allows you to post an unlimited number of seminars. Visitors have the option to register for these events right through your website. Once they have submitted their registration, your firm will receive email notification informing you of this new registration and the registered guest will also receive a confirmation email. By logging into your account, you can easily print registrant lists or export them to Microsoft Excel. To ensure that your website never gets outdated, our advanced Site Manager will automatically remove seminars from your website once they have been held (though registration lists are always accessible via the Site Manager).
Newsletter Management System
The Zola Creative Newsletter Management System makes it a breeze to send professional newsletters and email notices to colleagues and clients. A website visitor can easily subscribe to your e-newsletter by simply submitting his email address on your site. This is a great tool for prospective clients who are not yet ready to schedule an initial consultation but still want to receive more information and updates from your firm.