Solo practitioners and small firm attorneys face a unique set of challenges when it comes to online marketing; but they also offer unique benefits that clients just won’t get when retaining a larger firm. At Zola Creative, we understand the challenges that you likely face and we use our industry expertise and creativity to create the ultimate website which brilliantly showcases the value that you deliver to clients when stacked against competitors.
Now we understand that in researching website developers, others have likely claimed that they too specialize in marketing firms just likes yours. And while some may, none share our deep history and long commitment to solve the marketing plight of small firms. You see, a decade ago, we were founded by an attorney who was a partner at a two attorney practice in Long Island New York. He, like you, wanted to build an effective website but no provider could supply him with a “complete package” with his minimal marketing budget. Zola Creative was founded to provide this missing solution and address the following concerns that solos often face:
Not Enough Time
As a small firm attorney, you undoubtedly wear a lot of hats. You do everything from billing to human resources and even IT, this all on top of the billable work which keeps your doors open. When it comes to marketing, most solos simply don’t have the time to do it well for a sustained period of time. At Zola Creative, we have streamlined the development process and have built a comprehensive online marketing platform that allows you to manage all of your online campaigns from one central, easy-to-use, control panel in less time than ever before.
Not Enough Money
If you’ve researched a number of different providers, you may be suffering from sticker shock. In our industry, it’s not uncommon for a basic attorney website to cost anywhere from $10,000-$20,000. We understand that this isn’t feasible for most small practices, and we have a number of small firm-friendly packages which were built to fit your budgetary needs.
Not Enough Support for Sustained Growth
Larger firms have the luxury of chief marketing officers who spearhead their online marketing efforts and ensure continued success. We understand that this isn’t the case for your practice, and we like to think of our team as your in-house marketing staff without the salary requirements. As a Zola Creative client, you’ll have unlimited access to our support team at no extra expense to your firm. If you don’t have time to send out your e-newsletter (using our integrated system), just send it on over to us, we’ll take care of it for you. If you don’t have time to write a new attorney profile or practice area overview, not a problem; we also offer custom authoring solutions. As a one-stop-shop for all of your online marketing needs, you will have peace of mind knowing that all of your online marketing campaigns are working in unison with a dedicated team of professionals at the helm. Learn more about our ongoing support role.
Contact us today for a quick quote or to schedule a demo of our leading online marketing toolkit, designed for small firm attorneys by a small firm attorney.